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EmailIphone Application    Posted: 19th July 2012
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QR coded cow teaching teenagers
Lady Shamrock
Dairy industry education moo-ved along by technology

A dairy farmer has painted her Freisan cow 'Lady Shamrock' with a QR code, to encourage teenagers to learn more about the dairy industry.

Jane Barnes, a farmer from Sombey, Leicestershire, is encouraging people to "zap" Lady Shamrock with their smartphones, whereupon they are directed to a blog of the cow's daily routine and the challenges facing dairy farmers.

Since Lady Shamrock's new decoration, visits to her website have rocketed by 150 per cent. The blog details information about the dairy cow's routine, such as her summer grazing habits and her production of up to 40 litres of milk a day at the farm.  

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New roadshow brings free flea and tick checks to dog owners

News Story 1
 A nationwide roadshow offering free, personalised parasite risk assessments and flea and tick checks will be visiting popular dog events across the UK.

The All About Dogs shows in Norfolk and Knebworth, will be among the first events to host MSD Animal Health's Big Parasite Check campaign, which aims to address common misconceptions and highlight the importance of year-round parasite protection.

A total of six dog-friendly events will feature the free clinics from summer through to winter. Full roadshow dates and locations are available on The Big Parasite Check map or through your local MSD Animal Health Representative.  

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News Shorts
BVA urges 'continued vigilance' over bluetongue

The British Veterinary Association (BVA) has urged vigilance following a concerning rise in Bluetongue (BTV) cases in sheep and cattle.

In a recent statement, the BVA noted that members are reporting more severe clinical signs and higher mortality rates than in previous years.

'We know that farm vets are working hard to support farmers and animals affected by this outbreak, during what is an extremely difficult time for all involved,' they stated. 'Continued vigilance to identify disease early is vital and vaccination remains the best way of protecting animals from this disease.'