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AI-powered haematology analyser to be launched
The use of AI technology in the veterinary sector is increasing.
Zoetis is set to unveil the product at London Vet Show.

A new haematology analyser that uses artificial intelligence (AI) to provide blood count analysis is set to be launched in the UK.

Designed to be used at point of care, the Vetscan OptiCell from Zoetis will use AI image recognition technology to classify blood cells for complete blood count (CBC) analysis.

Zoetis is planning to unveil the new product at this year’s London Vet Show, which is running from 14-15 November.

Richard Goldstein, global chief medical officer and head of medical affairs at Zoetis, said: “For the first time, we are able to use advanced AI image recognition technology to characterise the blood cells instead of relying on their size or other physical parameters.

“This is an important step forward for our haematology story, demonstrating Zoetis’ devotion to the wellbeing of animals and those that care for them.”

The product is being launched at a time when the use of AI technology is increasing in the veterinary sector. The Royal College of Veterinary Surgeons (RCVS) recently held a roundtable on AI which saw more than 100 attendees discuss the potential benefits and risks of AI technology.

RCVS CEO Lizzie Lockett, who chaired the roundtable, said: “The clear feeling from the room on the day was that any action the RCVS takes to regulate the use of AI in the veterinary sector would need to emphasise that the veterinary professional should ultimately remain responsible for clinical decision-making and the delivery of veterinary care. AI is another tool in the veterinary toolbox, but there should always be a ‘human in the loop’.”

The college is currently considering the practical steps it can take to regulate the use of veterinary AI.

Image © Shutterstock

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FIVP launches CMA remedies survey

News Story 1
 FIVP has shared a survey, inviting those working in independent practice to share their views on the CMA's proposed remedies.

The Impact Assessment will help inform the group's response to the CMA, as it prepares to submit further evidence to the Inquiry Group. FIVP will also be attending a hearing in November.

Data will be anonymised and used solely for FIVP's response to the CMA. The survey will close on Friday, 31 October 2025. 

Click here for more...
News Shorts
CMA to host webinar exploring provisional decisions

The Competition and Markets Authority (CMA) is to host a webinar for veterinary professionals to explain the details of its provisional decisions, released on 15 October 2025.

The webinar will take place on Wednesday, 29 October 2025 from 1.00pm to 2.00pm.

Officials will discuss the changes which those in practice may need to make if the provisional remedies go ahead. They will also share what happens next with the investigation.

The CMA will be answering questions from the main parties of the investigation, as well as other questions submitted ahead of the webinar.

Attendees can register here before Wednesday, 29 October at 11am. Questions must be submitted before 10am on 27 October.

A recording of the webinar will be accessible after the event.