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The importance of being cat friendly
Martha Cannon
Vets are losing potential revenue through poor cat care

Pet dogs are presented to vets twice as often as pet cats, which not only means cats are getting poorer care, it also means that vets are loosing potential revenue.

Despite figures which show that more than 75 per cent of people view their cat as a member of the family, they are not visiting the vet because the experience can be stressful.

In their lecture at the VPMA/SPVS Congress in Newport, Martha Cannon, from the Oxford Cat Clinic and Alison Lambert from Onswitch explored the many practical ways that the whole practice team can deliver superior care to their cat-owning clients.

Taking a 'cat's-eye' journey from home, to the surgery, and back again, the lecture focussed on simple changes that make a real difference to the cat/owner experience.

Their first key message was that vets should avoid scruffing. "No scruffing, no stress," said Alison. Instead, vets should take their time and take the cat out of the basket slowly - removing the lid if they are able to.  

Martha added that vets should then do as much of the consultation as they can within the basket and avoid putting the cat on the consulting room table. If the cat does have to be taken out of the basket,  a towel should be placed on the table (so it is not as cold), or the cat should be placed on the owner's lap.

In the waiting room, Martha said that owners and their cats should be given some space.  A lot of people forget that it is not just cats who need the space. Many cat owners dislike dogs, and feel uncomfortable being surrounded by them.  Bookshelves, screens or benches are all simple but effective ways of creating segregation within your practice and make the world of difference to cat and owner too. In the kennels, provide the cat with a hiding place such as an igloo or even a cardboard box. With this, they'll have somewhere to withdraw to if they are feeling anxious or scared.

Thirdly, Martha said that owners would like vets to recognise how precious their relationship with their cat is. Good manners go along way, and even if you feel silly, talking to the cat and gentle handling can all help to reassure the owner that their cat is in safe hands.

Wrapping up the lecture, Martha said "Cat owners know the difference between 'cat friendly' and 'cat indifference' - so can you afford not to be cat friendly?

For more information about feline friendly nursing care visit: http://www.icatcare.org:8080/vets/guidelines

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New roadshow brings free flea and tick checks to dog owners

News Story 1
 A nationwide roadshow offering free, personalised parasite risk assessments and flea and tick checks will be visiting popular dog events across the UK.

The All About Dogs shows in Norfolk and Knebworth, will be among the first events to host MSD Animal Health's Big Parasite Check campaign, which aims to address common misconceptions and highlight the importance of year-round parasite protection.

A total of six dog-friendly events will feature the free clinics from summer through to winter. Full roadshow dates and locations are available on The Big Parasite Check map or through your local MSD Animal Health Representative.  

Click here for more...
News Shorts
BVA urges 'continued vigilance' over bluetongue

The British Veterinary Association (BVA) has urged vigilance following a concerning rise in Bluetongue (BTV) cases in sheep and cattle.

In a recent statement, the BVA noted that members are reporting more severe clinical signs and higher mortality rates than in previous years.

'We know that farm vets are working hard to support farmers and animals affected by this outbreak, during what is an extremely difficult time for all involved,' they stated. 'Continued vigilance to identify disease early is vital and vaccination remains the best way of protecting animals from this disease.'